Franklin Eyewear Quality Reading & Sunglasses

Franklin Eyewear® reading glasses are a necessity for many of your patients. They offer style and quality at value pricing that often creates multiple sales. Your patients will come back for more as needed, and referrals by them to their friends who also wear reading glasses can bring you more business. Franklin Eyewear’s sunglasses offer great style and quality for those who desire eye protection on sunny days.

Any pharmacy offering a front-end friendly customer centered atmosphere may be a candidate to sell Franklin Eyewear® products. Patients with trouble reading the fine print of their prescription bottle can be offered reading glasses to help aid and enhance their sight. Offering both reading glasses and sunglasses, pharmacies have an opportunity to sell multiple products to their patients. Reading glasses make up approximately 75% of the OTC business within a pharmacy, while sunglasses account for the other 25%.

Franklin Eyewear® was founded by Al Underwood, who took great interest in the eyewear displays in his neighborhood pharmacy growing up. If you’ve seen the movie, “The Help” you’ve seen that pharmacy. Al kept that interest active so while in college he started in business selling sunglasses and other items to mom-and-pop stores.

The eyewear market continues to change, with baby boomers aging, reading glasses have become more popular. Franklin Eyewear’s® program is designed around quality and style, with value pricing. Their color-coded system makes it easy to shop and restock products on the shelves.

Franklin Eyewear® is a small business dedicated to helping people see better. Along the way Franklin Eyewear® wants to help other small businesses provide quality products to their customers. IPC recognizes Franklin Eyewear® as a quality product with good service geared to the independent pharmacies which gives those pharmacies the confidence to offer a brand they might have missed.