Red Haus Pharmacy
Ellinwood, KS

11 - Red Haus Pharmacy - PH

Red Haus Pharmacy Offers Unique Products and Provides Much Needed Pharmacy Services to Ellinwood, Kansas!

We recently spoke with Ryan and Anastasia Stratmann about the history of the Red Haus Pharmacy and how they got into pharmacy ownership. The name “Red Haus” is especially creative as it stems from the family’s German heritage – combined with the fact that Ryan and their three children all have red hair. Ellinwood is a small, rural community that was very much in need of a local pharmacy and the Stratmann family came along at the perfect time to make it happen. Read the full IPC pharmacy profile here!

IPC:

What is the history of the store and how did you get involved?

Anastasia:

“We were involved in the start of this pharmacy from the very beginning. Our community was gifted some tax credit by the state to bring an amenity to a rural community. In the past several years the community has expressed a need for a local pharmacy. Our town has a lot of senior citizens and we are about 15 miles away from any big cities or chains. Ryan was offered some tax credits to help open a rural pharmacy in the community. We learned everything the hard way but jumped in and made it work.

I know the main reason Ryan wanted to become an independent pharmacy owner was to be able to give one-on-one time with his patients. He wanted to make a difference in a medical/pharmacy profession.”

I know the main reason Ryan wanted to become an independent pharmacy owner was to be able to give one-on-one time with his patients. He wanted to make a difference in a medical/pharmacy profession.”

Ryan:

“I went to pharmacy school in at the University of Kansas. I started in retail/chain pharmacy and I’ve managed those stores but it’s a totally different ball game compared to opening an independent store. With independents you can focus on the patients and their care, and less on the performance metrics. You’re able to make decisions faster and in a way that benefits the patient’s 100 percent.”

IPC:

How did you find a building/location in the town?

Anastasia:

“It was actually the only pre-existing building with a drive-thru, it used to be a bank. It worked out perfectly because we could utilize a space that was already available and didn’t have to build from scratch.”

IPC:

Is Ellinwood a small town?

Anastasia:

“Yes, it’s a very small community of about 2,000 people.  Ryan is from a small town, a few towns over so there are many people in town who still know him and remember him from high school sports etc.”

Ryan:

“Being from a small community originally, I value that sort of environment and I understand that it’s not easy to have to drive back and forth long distances for pharmacy needs. Having quality access to care is a huge need for people who live in rural areas and it was important for me to able to fill that need for the community. We have a rural hospital and clinic in the area, but we don’t want people to have to drive out of town to get their medication after they’ve been treated by a physician. Improving access to care and quality of life is key and that’s what we’re trying to do.”

IPC:

How did the grand opening event go?

Anastasia:

“We waited a few weeks to hold the event just to make sure everything was up and running properly. It was more than we could have hoped for, a lot of people came in and showed their support. So many people in the community have been waiting for a local pharmacy, that really helped bring them in just out of curiosity to make sure it was happening. They all seemed really pleased and we were able to wow them with some of our unique offerings that they didn’t necessarily expect. We had a lot of local doctors, nurses and clinics come in so that was nice as well.”

IPC:

What would you say the biggest benefits are of working in independent pharmacy?

Anastasia:

“Especially for Ryan, it’s being able to stop the clock and not worry about quotas, just be able to help the patients, care about the patients and make a difference in their lives. To make it worth it to come to our pharmacy and be trusted. He loves the one-on-one contact that he’s able to have with all the patients.”

IPC:

Are there any special services you’d like to highlight about your stores?

“Anastasia has a background in retail marketing and has really helped develop a unique assortment of items for our store. She does a great job of making the front-end of our store stand out.”

Anastasia:

“We really want the store to be a one-stop-shop. There are some cool and unique things we offer that keep people coming back, everything from high-end skin care, aromatherapy, gift items etc. we have pickled peaches and watermelon, almonds, stuffed animals for kids, an entire children’s/baby section and all sorts of rare offerings. We want people to think of us first as a place to get everything they need in one stop. We also have an easy to use bread making kit, interesting products that keep people coming back and keep them interested. We order all of our specialty items from other local small businesses so we’re supporting them as well.”

Ryan:

“Anastasia has a background in retail marketing and has really helped develop a unique assortment of items for our store. She does a great job of making the front-end of our store stand out.”

IPC:

What would you say is your biggest challenge as an independent pharmacist?

Ryan:

“With my retail pharmacy background, I haven’t been involved with opening a pharmacy before, especially from scratch. The research, demographics, contracting, credentials, there is just so much to sort through and learn. Luckily, I know some people in the business who could help guide me in the right direction.

Other challenges are managing reimbursements and a constantly growing inventory. I want to have a good selection of inventory without having things just sitting on a shelf without moving.”

IPC:

Have you been happy overall with your relationship with IPC?

Ryan:

“IPC helped a lot with our grand opening, and it turned out to be a really good event. We really appreciate all your help with making the event such a success.”